State of the Industry: Hard Seltzer in the U.S.

Published:  July 2020 (1st Edition)

Price: $159.00

 

Report Contents:

 

Written Analysis (18 pages):

Drivers of Industry Growth

Hard Seltzer Widening Its Customer Base

Hard Seltzer Benefits From Health and Gluten-Free Trends

Hard Seltzer Sales Trends

Per Capita Consumption of Hard Seltzer

Breweries and Alcoholic Beverage Companies Expand Portfolios with Hard Seltzer

Leading Brands and Market Shares

Pricing Trends for Hard Seltzer

Demographic Trends for Expenditures on Beer and Other Malt Beverages

COVID-19 and Economy’s Impact on Hard Seltzer Sales

Social Media a Vital Marketing Tool for Hard Seltzer Companies

Greener Practices Can Be Applied to Hard Seltzer Production

 

Statistical Tables (13 tables):

Dollar and Volume Sales of Hard Seltzer in the U.S., 2018-2024

Average Price Per Case of Hard Seltzer Sold in the U.S., 2018-2024

Off-Premise Sales of Hard Seltzer in the U.S., 2018-2024

On-Premise Sales of Hard Seltzer in the U.S., 2018-2024

Per Capita Consumption of Hard Seltzer in the U.S., 2018-2024

Market Shares for the Top 6 Hard Seltzer Brands, 2018 and 2019

U.S. Producer Price Trends for Hard Seltzer, 2018-2024

U.S. Consumer Price Trends for Hard Seltzer, At Home vs. Away From Home, 2018-2024

Average Annual Household Expenditures on Beer and Other Malt Beverages, by Detailed Demographic Characteristics, 2019 and 2024

Average Annual Household Expenditures on Beer and Other Malt Beverages At Home, by Detailed Demographic Characteristics, 2019 and 2024

Average Annual Household Expenditures on Beer and Other Malt Beverages Away From Home, by Detailed Demographic Characteristics, 2019 and 2024

Retail Dollar and Volume Sales of Flavored Malt Beverages in the U.S., 2018-2024

Retail Dollar and Volume Sales of Sparkling Bottled Water in the U.S., 2018, 2019, and 2024

 

Graphs (3 graphs):

Dollar Sales of Hard Seltzer in the U.S., 2018-2024

Volume Sales of Hard Seltzer in the U.S., 2018-2024

Average Price Per Case of Hard Seltzer Sold in the U.S., 2018-2014