State of the Industry: Kombucha in the U.S.

Published:  March 2018 (2nd Edition)

Price:  $159.00

Report Contents:

Written Analysis (18 pages):

Industry Background

Drivers of Industry Growth

Health Trends Boosting Demand for Kombucha

New Flavors, Varieties, and Packaging Fueling Consumer Interest

Economy and Changing Demographics Impact Kombucha Consumption

Organic Tea Sales a Promising Sign for Kombucha

Kombucha Sales, Distribution, and Leading Brands

Retail Sales of Ready-to-Drink (RTD) Tea

Per Capita Consumption of Tea

Producer Price Trends for Canned and Bottled Tea

Demographic Trends for Expenditures on Tea

Social Media a Vital Marketing Tool for Kombucha Companies

Statistical Tables (8 tables):

Sales of Kombucha in the U.S., 2011-2022

Global Sales of Kombucha, 2011-2022

Distribution of Kombucha Sales in the U.S., Natural Channel vs. Conventional Channel, 2016, 2017, 2018, and 2022

Retail Sales of Ready-to-Drink (RTD) Tea in the U.S., 2016, 2017, and 2022

Volume Sales of Ready-to-Drink (RTD) Tea in the U.S., 2011-2022

Per Capita Consumption of Tea in the U.S., 2011-2022

U.S. Producer Price Trends for Canned vs. Bottled Tea, 2011-2022

Average Annual Household Expenditures on Tea, by Detailed Demographic Characteristics, 2017 and 2022

Graphs (2 graphs):

Sales of Kombucha in the U.S., 2012-2022

Per Capita Consumption of Tea in the U.S., 2012-2022