State of the Industry: Rum in the U.S.

Published:  October 2018 (1st Edition)

Price:  $159.00

 

Report Contents:

 

Written Analysis (21 pages):

Drivers of Industry Growth

Changing Demographics Benefit Upscale Rum Consumption

Flavored Rum Sales and Market Shares

Overall Sales Trends

Value Priced Rum

Premium Rum

High End Premium Rum

Super Premium Rum

Per Capita Consumption Trends

Imports and Exports

Leading Brands and Case Sales

Demographic Trends for Expenditures on Alcoholic Beverages

Consumer Price Trends for Alcoholic Beverages

Economy’s Impact on Rum Sales

Social Media a Vital Marketing Tool for Rum Companies

Greener Practices Can Boost Profits and Demand

 

Statistical Tables (20 tables):

Dollar and Volume Sales of Rum in the U.S., 2007-2022

Average Price Per 9-Liter Case of Rum Sold in the U.S., 2007-2022

Dollar Sales of Rum in the U.S., by Price Point, 2007-2022

Volume Sales of Rum in the U.S., by Price Point, 2007-2022

Distribution of Rum Sales in the U.S., Flavored vs. Non-Flavored, 2016, 2017, 2018, and 2022

Dollar Sales of Rum in the U.S., As a Percentage of Total Distilled Spirits Sales, 2007-2022

Volume Sales of Rum in the U.S., As a Percentage of Total Distilled Spirits Sales, 2007-2022

Per Capita Consumption of Rum in the U.S., 2007-2022

Per Capita Consumption of Distilled Spirits in the U.S., 2007-2022

Per Capita Consumption of Distilled Spirits in the U.S., by State, 2017

Value and Volume of U.S. Rum Imports, 2007-2022

U.S. Imports of Rum, by Top 10 Import Countries, 2016 and 2017

Value and Volume of U.S. Rum Exports, 2007-2022

U.S. Exports of Rum, by Top 10 Export Countries, 2016 and 2017

Top 10 Brands of Rum, Ranked by Global Sales, 2017

Average Annual Household Expenditures on Alcoholic Beverages, by Detailed Demographic Characteristics, 2017 and 2022

Average Annual Household Expenditures on Alcoholic Beverages At Home, by Detailed Demographic Characteristics, 2017 and 2022

Average Annual Household Expenditures on Alcoholic Beverages Away From Home, by Detailed Demographic Characteristics, 2017 and 2022

U.S. Consumer Price Trends for Alcoholic Beverages, 2007-2022

U.S. Consumer Price Trends for Alcoholic Beverages, At Home vs. Away From Home, 2007-2022

 

Graphs (3 graphs):

Dollar Sales of Rum in the U.S., 2012-2022

Average Price Per 9-Liter Case of Rum Sold in the U.S., 2012-2022

Per Capita Consumption of Rum in the U.S., 2012-2022