State of the Industry: Rum in the U.S.
Published: October 2018 (1st Edition)
Price: $159.00
Report Contents:
Written Analysis (21 pages):
Drivers of Industry Growth
Changing Demographics Benefit Upscale Rum Consumption
Flavored Rum Sales and Market Shares
Overall Sales Trends
Value Priced Rum
Premium Rum
High End Premium Rum
Super Premium Rum
Per Capita Consumption Trends
Imports and Exports
Leading Brands and Case Sales
Demographic Trends for Expenditures on Alcoholic Beverages
Consumer Price Trends for Alcoholic Beverages
Economy’s Impact on Rum Sales
Social Media a Vital Marketing Tool for Rum Companies
Greener Practices Can Boost Profits and Demand
Statistical Tables (20 tables):
Dollar and Volume Sales of Rum in the U.S., 2007-2022
Average Price Per 9-Liter Case of Rum Sold in the U.S., 2007-2022
Dollar Sales of Rum in the U.S., by Price Point, 2007-2022
Volume Sales of Rum in the U.S., by Price Point, 2007-2022
Distribution of Rum Sales in the U.S., Flavored vs. Non-Flavored, 2016, 2017, 2018, and 2022
Dollar Sales of Rum in the U.S., As a Percentage of Total Distilled Spirits Sales, 2007-2022
Volume Sales of Rum in the U.S., As a Percentage of Total Distilled Spirits Sales, 2007-2022
Per Capita Consumption of Rum in the U.S., 2007-2022
Per Capita Consumption of Distilled Spirits in the U.S., 2007-2022
Per Capita Consumption of Distilled Spirits in the U.S., by State, 2017
Value and Volume of U.S. Rum Imports, 2007-2022
U.S. Imports of Rum, by Top 10 Import Countries, 2016 and 2017
Value and Volume of U.S. Rum Exports, 2007-2022
U.S. Exports of Rum, by Top 10 Export Countries, 2016 and 2017
Top 10 Brands of Rum, Ranked by Global Sales, 2017
Average Annual Household Expenditures on Alcoholic Beverages, by Detailed Demographic Characteristics, 2017 and 2022
Average Annual Household Expenditures on Alcoholic Beverages At Home, by Detailed Demographic Characteristics, 2017 and 2022
Average Annual Household Expenditures on Alcoholic Beverages Away From Home, by Detailed Demographic Characteristics, 2017 and 2022
U.S. Consumer Price Trends for Alcoholic Beverages, 2007-2022
U.S. Consumer Price Trends for Alcoholic Beverages, At Home vs. Away From Home, 2007-2022
Graphs (3 graphs):
Dollar Sales of Rum in the U.S., 2012-2022
Average Price Per 9-Liter Case of Rum Sold in the U.S., 2012-2022
Per Capita Consumption of Rum in the U.S., 2012-2022