State of the Industry: Hard Seltzer in the U.S.

Published:  January 2023 (3rd Edition)

Price: $169.00

Report Contents:

Written Analysis (22 pages):

Drivers of Industry Growth

Demographics Support Long-Term Hard Seltzer Consumption

Hard Seltzer Benefits From Health and Gluten-Free Trends

Hard Seltzer Sales Trends

Per Capita Consumption of Hard Seltzer

Leading Brands and Market Shares

Pricing Trends for Hard Seltzer

Demographic Trends for Expenditures on Beer and Other Malt Beverages

COVID-19 and Economy’s Impact on Hard Seltzer Sales

Social Media is a Vital Marketing Tool for Hard Seltzer Companies

Greener Practices Can Be Applied to Hard Seltzer Production

Statistical Tables (14 tables):

Dollar and Volume Sales of Hard Seltzer in the U.S., 2018-2027

Average Price Per Case of Hard Seltzer Sold in the U.S., 2018-2027

Off-Premise Sales of Hard Seltzer in the U.S., 2018-2027

On-Premise Sales of Hard Seltzer in the U.S., 2018-2027

Per Capita Consumption of Hard Seltzer in the U.S., 2018-2027

U.S. Dollar and Case Sales for the Top 5 Brands of Beer-Based Hard Seltzer, 2021-2022

U.S. Dollar and Case Sales for the Top 5 Brands of Spirits-Based Hard Seltzer, 2021-2022

U.S. Producer Price Trends for Hard Seltzer, 2018-2027

U.S. Consumer Price Trends for Hard Seltzer, At Home vs. Away From Home, 2018-2027

Average Annual Household Expenditures on Beer and Other Malt Beverages, by Detailed Demographic Characteristics, 2022 and 2027

Average Annual Household Expenditures on Beer and Other Malt Beverages At Home, by Detailed Demographic Characteristics, 2022 and 2027

Average Annual Household Expenditures on Beer and Other Malt Beverages Away From Home, by Detailed Demographic Characteristics, 2022 and 2027

Retail Dollar and Volume Sales of Flavored Malt Beverages in the U.S., 2018-2027

Retail Dollar and Volume Sales of Sparkling Bottled Water in the U.S., 2021, 2022, and 2027

Graphs (3 graphs):

Dollar Sales of Hard Seltzer in the U.S., 2018-2027

Volume Sales of Hard Seltzer in the U.S., 2018-2027

Average Price Per Case of Hard Seltzer Sold in the U.S., 2018-2027