State of the Industry: Pizza in the U.S.

Published:  December 2025 (12th Edition)

Price:  $199.00

Report Contents:  (67 pages)

Written Analysis (34 pages):

Drivers of Industry Growth

Pizza Industry Adapts to Health and Allergy Trends

Economy’s Impact on Pizza Sales

Overall Pizza Sales Trends

Ready-to-Eat Pizza Sales Fueled by Delivery and Takeout

Chain Restaurants Benefit From Value and Convenience

Top Pizza Chains

Independent Restaurants Promote Quality Ingredients and Unique Offerings

Number and Location of Pizzerias

Average Sales Per Pizzeria

Packaged Pizza Sales Continue to Trend Upward

Frozen Pizza Offering More Premium and Healthy Options

Refrigerated Pizza Getting Better Placement

Dry Pizza Mixes/Pizza Kits Benefit From Home Cooking and Personalization Trends

Top Frozen Pizza Producers and Brands

Private Label Expected to Gain Market Share

Frozen Pizza and Pizza Ingredient Price Trends

Demographic Profile of Pizza Consumers

Organic Pizza Sales Outpace Conventional Varieties

Greener Practices Save Money and Help Boost Demand

Social Media is a Vital Marketing Tool for Pizza Companies

Sources and Methodology

Statistical Tables (30 tables):

Total Pizza Sales in the U.S., 2010-2029

Distribution of Pizza Sales in the U.S., Ready-to-Eat vs. Packaged, 2010-2029

Ready-to-Eat Pizza Sales in the U.S., 2010-2029

Distribution of Ready-to-Eat Pizza Sales in the U.S., by Type of Service, 2023, 2024, 2025, and 2029

Pizza Sales in Chain Restaurants in the U.S., 2010-2029

Top 25 Pizza Chains in the U.S., Ranked by 2024 Sales

Top 25 Pizza Chains in the U.S., Ranked by 2024 Units

Pizza Sales in Independent Restaurants in the U.S., 2010-2029

Number of Pizzerias in the U.S., 2010-2029

Number of Pizzerias in the U.S., by State, 2025

Number of Chain Pizzerias in the U.S., 2018-2029

Number of Independent Pizzerias in the U.S., 2018-2029

Average Sales Per Pizzeria in the U.S., 2010-2029

Average Sales Per Chain Pizzeria in the U.S., 2018-2029

Average Sales Per Independent Pizzeria in the U.S., 2018-2029

Packaged Pizza Sales in the U.S., 2010-2029

Frozen Pizza Sales in the U.S., 2010-2029

Refrigerated Pizza Sales in the U.S., 2010-2029

Dry Pizza Mix and Pizza Kit Sales in the U.S., 2010-2029

Refrigerated Pizza Crust/Dough Sales in the U.S., 2015-2029

Frozen Pizza Crust/Dough Sales in the U.S., 2015-2029

U.S. Dollar and Unit Sales for the Top 10 Vendors of Frozen Pizza, 2024-2025

U.S. Dollar and Unit Sales for the Top 10 Brands of Frozen Pizza, 2023-2024

U.S. Dollar and Unit Sales for the Top 10 Brands of Frozen Pizza Crust/Dough, 2024-2025

Ranking of the Top 20 Pizza Toppings in the U.S., 2025

U.S. Producer Price Trends for Frozen Pizza, 2010-2029

U.S. Producer Price Trends for Cheese, 2010-2029

U.S. Producer Price Trends for Meat Toppings, 2010-2029

U.S. Producer Price Trends for Pizza Dough, 2010-2029

U.S. Producer Price Trends for Tomato Sauce, 2010-2029

Graphs (3 graphs):

Total Pizza Sales in the U.S., 2019-2029

Distribution of Pizza Sales in the U.S., Ready-to-Eat vs. Packaged, 2025

Number of Pizzerias in the U.S., 2019-2029